Cranston, Rhode Island.Caroline Rafaelian, wacce ta kafa alamar alamar Alex da Ani a farkon shekarun 2000, ta ƙaddamar da sabon kamfaninta na kayan ado a hukumance Metal Alchemist a Rhode Island ranar Juma'a tare da sabbin tarin abubuwa uku.Duk waɗannan tarin ana yin su ne a cikin Jihar Tekun.
Rafaelian, wanda ba ya aiki tare da Alex da Ani, ya ce Metal Alchemist shine "na farko irinsa ta hanyoyi da yawa"."Sana'a ce da koyaushe nake so in yi."
Tarin ukun ɗin ƙarfe ne saƙa, da ganganwaya, da ƙarfe mai daraja mai daraja, kuma suna amfani da tsarin tsarkakewa na mallakar mallaka da hazo wanda ya haɗu da zinariya, azurfa, da tagulla na musamman ga Metal Alchemist.Tarin sun haɗa da mundaye, zobe, da sarƙaƙƙiya, masu farashi tsakanin $28 da $2,800.
Rafaelian ya ce Metal Alchemist kayan adon "gado ne" da ake nufi da yada shi daga tsara zuwa tsara.
Sabon sunan kamfanin nata yana girmama tsohuwar falsafar: Alchemy, wacce ta samo asali daga tsohuwar Masar kuma ana yinta a Turai, China, Indiya da duk duniyar musulmi, tana da nufin mayar da karafa zuwa zinari.Alchemists sun yi imani cewa komai ya kasance da abubuwa hudu - duniya, iska, wuta, da ruwa - kuma al'adar alchemical sun taimaka wajen tsara ka'idodin kimiyya da hanyoyin dakin gwaje-gwaje har yanzu ana amfani da su a yau.
Kalubalen da Rafaelian ya yi shi ne neman hanyar da za a yi amfani da tsofaffin hanyoyin zamani ga masana'antu na zamani, wanda ke buƙatar haɓaka shekaru biyu, ƙungiyar injiniyoyi don kera injinan, da kuma miliyoyin daloli.Stephen A. Cipolla da Rafaelian, shuwagabannin Kamfanonin Sarkar na Warwick, sun kashe kusan dala miliyan 8 a injin din.
Metal Alchemist yana amfani da dabarar dumama, latsawa da kuma shimfiɗawakarfe, wani tsari da ke sabo da kuma “tsohuwar kamar duniya,” a cewar “Chief Alchemist” Marisa Morin ta Metal Alchemist.Ana sa ran fitar da kayayyaki da dama a cikin watanni masu zuwa.
Za a sayar da kayan adon ta yanar gizo a babban kantin sayar da Metal Alchemist na New York a yankin Tribeca, da kuma a duk shagunan Jewelers 62 na Reeds a Amurka.
Judy Fisher, babban mataimakiyar shugaban tallace-tallace a Reeds Jewelers, ta kasance mai sha'awar sabon ra'ayi wanda kasa da mako guda bayan Rafaelian ya kira ya gaya mata, Shugaba na Reeds Alan M. Zimmer da VP Mitch Kahn na tallace-tallace sun ziyarci zane..
“Muna matukar girmama ta.Ba sau da yawa muna shiga jirgin sama don ganin masu kawo kaya,” Judy Fisher, babbar mataimakiyar shugabar kasuwanci a Reeds Jewelers, ta shaida wa Globe.
Fisher ya bayyana cewa a cikin shekaru ashirin da suka gabata, masana'antar kayan ado ta mai da hankali kan alaƙar da ke tsakanin maza da mata, kuma yawancin sabbin abubuwa sun ta'allaka ne akan zoben haɗin gwiwa.Za a dauki shekaru kafin abokan ciniki su fara karbar karafa kamar titanium, cobalt da bakin karfe, in ji ta.Amma Fisher ya yi imanin ba zai ɗauki lokaci mai tsawo ba don samun amincewar mabukaci tare da ƙaƙƙarfan ƙarfe na haɗin gwiwa na Metal Alchemist.
“Ya kasance labarin soyayya mai ban sha’awa.Amma tsararraki sun canza, kuma masana'antar ta samo asali.Kyaututtukan soyayya ba su zama kanun labarai ba, ”in ji Fischer.“Yafi batun bayyana kai.Babu dokoki, za ku iya yin ado yadda kuke so kuma ku kasance da kanku.Don haka ban sani ba ko (masu ilimin kimiyyar ƙarfe) za su yi aiki shekaru 20 da suka wuce.Amma tare da masu amfani da yau, abubuwa sun bambanta.alaka sosai”.
Rafaelian ya kafa Alex da Anya a cikin ginin gidan Cinerama Jewelry, kasuwancin da marigayi mahaifinta ya fara a Cranston, Rhode Island a 1966, wanda ita da 'yar uwarta suka karbe.Ta fara gwada karafa, tana walda su cikin mundaye masu alamomi da layukan masu hikima.A shekara ta 2004, ta ba da izinin ƙira mai sauƙi mai sauƙi: munduwa mai shimfiɗa waya.A tsakiyar 2010s, Alex da Ani sune kamfani mafi girma a cikin Amurka.
Alex da Ani sun kore ta a cikin 2020 bayan jerin korafe-korafen zartarwa, kararraki da matsaloli tare da kamfanoni masu zaman kansu na kasa da kasa.Kamfanin yana shigar da karar Babi na 11 na fatarar kudi a cikin 2021.
Lokacin da ta koma sana'ar kayan ado, Rafaelian ta ce ta sadaukar da kai don yin kayayyakin da Amurka ke yi da kuma "sake kunna fitilu" a masana'anta na Rhode Island, wanda aka sani da babban birnin kayan ado na duniya.
"Duniya a yanzu ta shirya don masana kimiyyar karfe," Rafaelian ya fada wa Globe."Kamar yadda mutane ke kula da abin da suke sanyawa a jikinsu da fuskarsu, wannan alamar za ta nuna musu dalilin da ya sa yake da muhimmanci mu fahimci karafa da muke sanyawa a jikinmu."
Alexa Gagosz can be contacted at alexa.gagosz@globe.com. Follow her on Twitter @alexagagosz and on Instagram @AlexaGagosz.